Independent Workwear Sellers Australia IWS Hits 104 Stores Across Australia
By Admin. 10 Jul 2017
Independent Workwear Specialists (IWS) is a buying group created for independent sellers of
Industrial Workwear, Corporate Wear, PPE and associated products.
They’ve gone to market with a new approach as a workwear buying group. “Our key focus is to
support our members and preferred suppliers equally” says Tony Byrne, IWS Director “We want to
create a win-win situation for both our members and suppliers. We support our members by
negotiating competitive buying prices and higher margins, in return for a significant boost in volume
for our preferred suppliers.”
The IWS model is proving to be very successful, with more and more suppliers and members wanting
to join. In November alone, IWS brought on 6 new stores; 3 stores in SA, 2 in VIC and 1 in QLD.
“Our member base is primarily regional business owners” says Craig, IWS Operations Manager “as
[the directors] are from a regional background also, we acknowledge and appreciate our friendly and
supportive culture, and the informal approach to the way we operate.”
IWS will continue to focus on their core growth strategy, aiming for 200 members by 2020.